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What is a stand-up pouch called?

Jan 10,2024 | Views: 79

A stand-up pouch is a type of flexible packaging that is designed to stand upright on store shelves for better visibility and convenience. It is typically made of multiple layers of flexible materials such as plastic, foil, and other barrier materials to provide protection and preserve the freshness of the contents.


Standard stand-up pouches come in various sizes, and there isn't a single standard size. The size of a stand-up pouch can vary based on its intended use and the product it is designed to hold. Common sizes range from small pouches, such as 4 x 6 inches, to larger ones, such as 12 x 18 inches. The dimensions depend on factors like the volume and shape of the product it is meant to contain.


Stand-up pouches are commonly used for packaging a variety of products, including snacks, dry foods, beverages, pet food, toiletries, and more. They are popular because they offer several advantages, such as:

Convenience: The pouch can stand upright on its own, making it easy for consumers to access and handle the product.

Space Efficiency: Stand-up pouches take up less space compared to traditional rigid packaging, both on store shelves and in transportation.

Lightweight: They are generally lightweight, which can help reduce shipping costs.


stand up pouch


Customization: Stand-up pouches can be easily customized in terms of size, shape, and design, allowing for branding and marketing efforts.

Barrier Properties: The multi-layered construction provides effective barrier properties, protecting the contents from moisture, light, and air, which helps extend the shelf life of the product.

Recyclability: Some stand-up pouches are designed to be recyclable, offering a more environmentally friendly option compared to some traditional packaging materials.

The design of a stand-up pouch often includes a resealable zipper, spout, or other reclosure mechanisms to allow consumers to reseal the package after opening, preserving the product for later use.




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